Twister was introduced to the world in 1966 and was an instant hit. On May 3, 1966, Johnny Carson had Twister on his show and the sight of Johnny sprawled on the mat with Eva Gabor sent Americans rushing to stores to buy their own Twister.
On May 2, 1987, the University of Massachusetts at Amherst set the Guinness World Record for the largest Twister game with 4,160 students playing the game at one time.
Milton Bradley runs a TWISTER program for colleges and high schools. More than 1,000 schools have taken part in this program.